The Jackson State Tigers are the sporting teams that represent Jackson State University, a historically black university in Jackson, Mississippi. The Tigers compete in NCAA Division I athletics as a member of the Southwestern Athletic Conference (SWAC).
The Jackson State Tigers Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.