Dasani is a bottled water brand owned by The Coca-Cola Company. It was first introduced in the United States in 1999 and has since become one of the country's biggest bottled water brands. Dasani water is purified through filtration and the addition of a mineral blend to improve its taste.
The Dasani Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.