Hawaiian Airlines is a major airline based in Honolulu, Hawaii. It was founded in 1929 and is the largest airline in Hawaii, serving over 30 destinations across the United States, Asia, Oceania, and the South Pacific.
The Hawaiian Airlines Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.