WhatsApp is a messaging application for smartphones and other mobile devices that allows users to send text messages, voice messages, make voice and video calls, and share images, documents, user location, and other media. It was founded in 2009 by Brian Acton and Jan Koum and acquired by Facebook in 2014.
The WhatsApp Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
