Vine was a short-form video hosting service where users could create and share six-second looping video clips. It was launched in June 2012 and was acquired by Twitter in October of the same year. Vine quickly became popular and had over 200 million active users by 2015. However, in 2016, Twitter announced that it would be discontinuing the Vine mobile app, and it was officially shut down in January 2017.
The Vine Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
