Universal Music Group (UMG) is a multinational music corporation headquartered in Santa Monica, California. It is a subsidiary of Vivendi, a French media company. UMG is active in music and other forms of entertainment recording, production, distribution, and marketing.
The Universal Music Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.