The United Kingdom flag, known as the Union Jack, features a blue background with a red diagonal cross representing England, and two white diagonal crosses representing Scotland and Northern Ireland. The design symbolizes the unity of the UK's constituent countries, with the flag of Wales not directly included in its design. The flag is a distinctive and iconic symbol of the United Kingdom.
The United Kingdom Flag Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
