Swiggy is a food delivery platform based in India that allows users to order food from a variety of restaurants and have it delivered to their doorstep. It was founded in 2014 and has since become one of the largest online food ordering and delivery platforms in India.
The Swiggy Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.