Standard de Liège is a Belgian professional football club based in the city of Liège. The club was founded in 1898 and plays its home matches at the Stade Maurice Dufrasne, also known as the Sclessin Stadium, which has a capacity of over 30,000 spectators
The Standard de Liège Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.