Sime Darby is a Malaysian multinational business that primarily works in the plantation, real estate, industrial, motors, and logistics industries. The company was established in 1910 and is based in Kuala Lumpur, Malaysia.
Sime Darby has a long history and has changed dramatically over the years. It began as a small trading company and has since grown to become a key factor in the Malaysian economy through its involvement in the rubber and palm oil industries. Sime Darby is now one of the world's top palm oil producers, with operations in Malaysia, Indonesia, Liberia, and Papua New Guinea.
The Sime Darby Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
