Salesforce is a cloud-based customer relationship management (CRM) software that helps businesses manage their sales, marketing and customer service activities. It provides a range of tools to help companies enhance their business processes, increase efficiency and improve customer satisfaction.
The Salesforce Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.