Located in San Francisco, California, the United States, the Rainforest Action Network (RAN) is a group dedicated to protecting the environment. Its principal objective is to save forests, the creatures that live there, and the climate through encouraging corporate responsibility, notably in the ag, fossil fuel, and logging industries.
The Rainforest Action Network Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
