Pinterest is a social media platform that allows users to discover, save, and share images and videos related to their interests and hobbies. The site is organized into visual boards, where users can collect and organize content related to a particular theme or topic.
The Pinterest Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.