PiggyVest is a Nigerian fintech firm that offers digital savings and investments. Somto Ifezue and Odunayo Eweniyi launched the company in 2016 as PiggyBank before changing its name to PiggyVest in 2019.
The PiggyVest platform enables users to save and invest money through a range of features such as savings plans, investment possibilities, and group savings challenges. Users can receive interest on their savings and withdraw funds at any time.
The PiggyVest Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.