PewDiePie, whose real name is Felix Arvid Ulf Kjellberg, is a Swedish YouTuber, comedian, and video game commentator. He is best known for his YouTube channel, which has amassed over 110 million subscribers, making it one of the most subscribed channels on the platform.
The Pewdiepie Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.