Nikon is a Japanese multinational corporation that specializes in the manufacturing of optics and imaging products. The company was founded in 1917 and is headquartered in Tokyo, Japan. Nikon's products include cameras, lenses, binoculars, microscopes, and measurement instruments.
The Nikon Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
