The Multicar logo is text-based and comes in two versions: with and without an underline. The logo was developed in one and two colors, with the one-color version intended for use on the automobiles themselves. During the 1920s, Multicar began producing motorized utility carts in the heart of Waltershausen, Germany.
The Multicar Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
