Meizu is a Chinese consumer electronics company that was founded in 2003. The company is headquartered in Zhuhai, Guangdong, China and is known for producing smartphones, audio devices, and other consumer electronics. Meizu's smartphones run on the company's own Flyme operating system, which is based on Android.
The Meizu Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
