The Lincoln City FC logo contains important historical and cultural symbolism. The symbol depicts the Lincoln Imp, a mischievous character from medieval tradition who is portrayed as a demonic monster with horns, cloven hooves, and a cheeky grin. The Lincoln Imp mythology tells of two imps wreaking havoc in northern England, one of whom is turned to stone by an angel in Lincoln Cathedral.
Lincoln City Football Club, situated in Lincoln, Lincolnshire, England, plays in the EFL League One, the third division of English football. The squad, nicknamed as the "Imps," plays at Sincil Bank, which can seat 10,669. Lincoln, founded in 1884, has a long history of promotion and relegation, with important successes such as winning the EFL Trophy in 2017-18 and reaching the FA Cup quarterfinals in 2016-17.
The Lincoln City FC Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.