LG, short for "Lucky Goldstar," is a South Korean multinational conglomerate corporation. The company has its headquarters in Seoul, South Korea and operates through various divisions, including electronics, chemicals, and telecommunications.
The LG Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.