HEMA is a Dutch retailer that sells a wide range of things such as apparel, household items, cosmetic products, food, and stationery. HEMA is an acronym that stands for Hollandsche Eenheidsprijzen Maatschappij Amsterdam, which translates approximately to "Dutch Standard Prices Society Amsterdam."
This HEMA Logo consists of four capital letters, "HEMA", in bold, white typography on a red background.
The HEMA Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
