Hainan Airlines is a Chinese airline headquartered in Haikou, Hainan Province. It is the fourth-largest airline in China in terms of fleet size and operates both domestic and international flights. Hainan Airlines was founded in 1993 and started operations in 1994. The airline has won numerous awards for its service quality and has been recognized as a Skytrax 5-Star airline.
The Hainan Airlines Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
