GNU stands for "GNU's Not Unix". Early in the 1980s, Richard Stallman developed a free and open-source operating system and software ecosystem as a rival to proprietary software. The objective of the GNU project is to offer consumers a fully open-source, free, and compatible Unix-like operating system that does not rely on any proprietary software.
The GNU Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
