Expedia is a popular online travel company that offers a wide range of travel services, including booking flights, hotels, vacation packages, car rentals and activities. It was founded in 1996 as a division of Microsoft and later spun off as a separate company in 2005.
The Expedia Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
