The Denver Nuggets logo has evolved over time, reflecting the team's history and identity. The logo, used since 2018, is a dark blue circular emblem with crossed mining hammers, a basketball, mountains, and white letters. The color palette consists of navy blue, light blue, gold, and white. The logo honors the team's history while welcoming a new era of Nuggets basketball.
The Denver Nuggets are a professional basketball club that plays in Denver, Colorado. In the National Basketball Association (NBA), they play in the Western Conference's Northwest Division. The Denver Larks were created in 1967 as an American Basketball Association (ABA) charter franchise, but their name was changed to the Denver Nuggets in 1974.
The Denver Nuggets Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
