The Cheltenham Town FC logo incorporates significant symbols reflecting the club's history and character. The emblem depicts a bird, especially a robin which represents the club's nickname, "The Robins".
Cheltenham Town FC is a football club with a strong history and identity. Founded in 1887, the club is nicknamed as "The Robins" because of its red uniforms. The club's badge depicts a robin with a red breast, which represents their nickname. Cheltenham Town FC has seen several changes, including the relocation to their current home at Whaddon Road, and has faced both achievements and struggles throughout its history.
The Cheltenham Town FC Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
