Best Friends Animal Society is a non-profit animal welfare organization based in the United States, with a mission to end the killing of dogs and cats in shelters and promote responsible pet ownership.
The Best Friends Animal Society Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.