The BAIC Group, formally known as Beijing car Group Co., Ltd., is a state-owned corporation and one of China's leading car manufacturers. BAIC, founded in 1958, has its headquarters in Beijing, China. The company's business includes the production of passenger automobiles, commercial vehicles, and automotive parts.
The BAIC Group logo reflects the company's vision and dedication to excellence in the automotive sector. The emblem represents the company's strong concentration on R&D, as well as its global presence and ongoing commitment to defining the future of the automotive industry. The logo features a car wheel and the wordmark placed below it in red color.
The BAIC Group Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
