The Atlantic Sun Conference (ASUN) is an American collegiate sporting conference. It began as the Trans America Athletic Conference (TAAC) in 1978 and changed its name to the Atlantic Sun Conference in 2001. The conference's participants are mostly smaller, public and commercial entities from the southeastern United States.
The Atlantic Sun Conference Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
