Allegiant Air is an American ultra-low-cost airline that operates scheduled and charter flights. The airline was founded in 1997 and is headquartered in Las Vegas, Nevada. Allegiant Air primarily serves leisure travelers, offering flights to destinations such as Las Vegas, Orlando, and Myrtle Beach.
The Allegiant Air Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.