Alitalia was the flag carrier airline of Italy. It was founded in 1946 and was headquartered in Rome. Alitalia operated domestic, international, and intercontinental flights to destinations in Europe, Africa, Asia, and the Americas.
The Alitalia Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
