The ALAT by Wema logo consists of a stylish icon depicting the letter "A" and the brand name printed in all capitals. ALAT is a wholly digital bank established by Wema Bank, one of Nigeria's top financial organizations. It is intended to deliver innovative banking solutions to its clients only through digital channels such as mobile applications and web platforms. ALAT provides a variety of banking services, including savings and current accounts, loans, bill payments, virtual card services, and investment options.
The ALAT by Wema Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.