AirBaltic is a Latvian low-cost airline based in Riga, Latvia. It operates flights to over 70 destinations in Europe, the Middle East, and the CIS countries. The airline was founded in 1995 and initially operated as a joint venture between the Latvian government and Scandinavian Airlines (SAS). In 2009, the Latvian government became the sole owner of the airline.
The AirBaltic Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.