Absolut is a well-known vodka brand. It was first introduced in Sweden in 1879 and has since gone on to become one of the world's biggest vodka brands. Absolut vodka is well-known for its high-quality manufacturing method and striking bottle shapes.
The Absolut Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
